In 1962, the small town of San Andrés is ruled by morality and good manners. The arrival of a new nun will change everything. Turn everything upside down.
Two couples have their destinies intertwined after their happiness is unexpectedly interrupted. This is the starting point of the telenovela, which shares the same name as the São Paulo neighborhood where the story takes place. Solano Xavier is a man of humble origins who never had the chance to obtain a formal education. Unemployed for months, he celebrates with his wife Eugênia the fact that he has landed a temporary job as a truck driver. She reciprocates the good news by telling him she is pregnant. Solano, however, falls victim to a trap: unknowingly, he is transporting contraband goods on one of his trips. Detained by the police, he is arrested, tried, and sentenced to 17 years in prison. Throughout the telenovela, Solano discovers that Arthur is the main person responsible for the scheme that led to his imprisonment.
Three very different parents meet day after day at the door of a kindergarten, each have different difficulties. By sharing their experiences together they form a close friendship.
The main plot revolves around a hidden treasure. The story begins when a gang steals ten million dollars worth of diamonds in Uruguay. To escape the police, one of the thieves, Rodolfo Torres de Almeida, flees to Argentina. His partner, Ivo Simeone, travels to São Paulo with the jewels. Ivo decides to hide the precious stones and, to ensure he doesn't forget the hiding place, has a map tattooed above the buttocks of a girl, the daughter of his neighbor. The thief takes care to photograph the girl so he can identify her in the future. Ivo is arrested and, eight years later, when he gets out of jail, he is run over and killed. Before dying, however, he manages to tell his son Rodrigo the secret about the treasure map. The young man follows the clues given by his father and discovers that the young woman with the tattooed map is Elisa, a novice nun cloistered in a convent, about to take perpetual vows.
The series tells the stories of some of the characters who work or are related to an imaginary shopping center Centovetrine, located in the center of Turin. There are many stories of love and passion, but also struggles for power and dynastic quarrels in the telefilm.
The disappearance of Áurea Menezes Garcia sparks a fierce dispute over her business dealings. Firmino, her attorney, assumes power, but faces the greed of her children.
Shrishti, a fierce lawyer, and Ragini, a woman who loves guns, both wish to marry the same man, Anurag. He must now choose between the two fiery women.