De Grote Donorshow was a hoax reality television program which was broadcast in the Netherlands on Friday, June 1, 2007 by BNN. The program involved a supposedly terminally ill 37-year-old woman donating a kidney to one of twenty-five people requiring a kidney transplantation. After a first selection, three people remained. Viewers were able to send advice on who they thought she should choose to give her kidney to via text messages. The profit made by the text messages was given to the Dutch Kidney Foundation. The program, due to its controversial nature, had received heavy international criticism in the run up to the broadcast. In the end, it was revealed during the course of the show that the terminally ill woman was, in reality, an actress, although the three candidates were, in fact, real kidney patients; they were aware of the fact that Lisa was an actress, and participated because they were supportive of BNN's cause to give awareness to the limited number of organ donors in the Netherlands. In a press statement after the show, Paul Römer, the director of the program's creator Endemol, stated that the show was necessary in order to get the shortage of donors back on the political agenda.